Launch: belif First Aid 360 Eye Care Mask

Late last month, belif launched a NEW eye care product namely the First Aid 360 Eye Care Mask.
I'm honoured to receive the product at my doorstep from belif, specially for me to try and to feature it on my blog. ^_^ ♥

Belif First Aid 360 Eye Care Mask
This leave-on moisture gel eye mask has a cooling effect, which relieves stress for the eyes and supplies needed moisture to dry eye rims. Mimosa, being its main herb, prevents the formation of fine lines by strengthening skin's resilience. Together with Napiers herb formula, this leave-on formula serves to lighten dark circles and reduce puffiness.
Main Herb
Mimosa - Rich in flavonoid and amino acids, mimosa enhances skin resilience at eye rims and prevents the formation of fine lines and wrinkles. It also helps to relieve fatigue in the eye area by soothing skin irritation and reducing skin inflammation.

Napiers Formula
*Napiers Original Formula - Belif's key formula that keeps the skin healthy and delays the initial stage of skin aging with its anti-oxidizing, calming and anti-blemish properties.

Other herbs in Napiers Original Formula include:
- Oat Seed (Moisturizing, skin calming & relieving of red spots)
- Calendula (Anti-bacterial, anti-inflammation & calming effects)
- Catnip Flowering Tops (Skin calming)
- Raspberry Leaf (Relieving of red spots & increases skin resilience)
- Wile Indigo (Skin calming)
- Chickweed (Relieving of red spots & skin calming)

**Napiers Detox Formula (DTX) - This formula uses medicinal herbs that have detoxification, skin clarifying and anti-oxidation effects.

Other herbs in Napiers Detox Formula include:
- Arnica (Anti-trouble & anti-aging)
- Wild Yam Root (Skin cleaning & improving skin texture)
- Cleaver Herb (Skin cleaning & detoxification)
- Oak Seed (Relieving stimulation)
- Lemon Balm (Anti-oxidation & anti-aging)
- Rose (Anti-oxidation)

+Napiers Dark Circle Formula (DC) - This dark circle formula promotes active blood circulation on the eye rim area to diminish dark circles caused by blood clotting in the thin blood vessels.

Other herbs in Napiers Dark Circle Formula include:
- Eye Bright (Anti-trouble &lightening dark eye circles)
- Greater Celandine (Brightening effect)
- Tree of Life
- Comfrey (Anti-trouble & soothing effect)
- Poke Root (Skin calming & skin cleaning)
- Chickweed (Anti-oxidation)

Directions of usage / How to use
At the last step of evening skin care routine, apply a thick layer around the eye rims. Massage lightly to enhance blood circulation and absorption. Leave on overnight, and rinse off the following morning. Use 2 - 3 times a week.

Suitable for all skin types.

On the box, it has full ingredient list in both English and Korean. In the Korean list, it indicates the ingredients that are *Napiers Original, **DTX, +DC formula.
▲ The symbol ++ means derived from natural substances. The only ingredient listed under ++ is "Fragrance".

This is a 25ml tube, looks like a mini version of the Aqua Bomb. Product doesn't include spatula.

Under the black screw-on cover is another flat lid with tab to prevent product contamination. Expiry date is printed at the bottom of the product.
▲ The mask appears to look like sticky gel-cream. Just see how much it can stretch in the above image!

More of the Eye care mask such as swatches and review will be revealed soon after I had tried it! (^_~) Follow me if you wish to read more on product launch & reviews!

belif First Aid 360 Eye Care Mask (25ml) SGD$39

Where to buy?
Plaza Singapura (new wing) 68 Orchard Road #01-61 Singapore 238839
Wisma Atria Shopping Center 435 Orchard Road #B1-64 Singapore 238877
Junction 8 #01-28B (Opening in April 2013)
Suntec City #02-339 (Opening in May 2013)

Websites (Korean) (English)
belif Singapore website
belif Singapore FB

Overseas Buyers
You can purchase from the Napiers Online Shop:

belif Blog posts
Korean Skincare belif 4 best items
Discover belif

Till then! Cheers! (●♡●)

Product names written and coloured in turquoise were sponsored by belif to me for trial & review only. I am not affiliated to the company. All photos are taken by me unless stated. All review photos are true. Details are extracted from Press Release.


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