Wednesday, July 17, 2013

Launch: Kanebo Kate Cosmetics 2013 Spring Summer Collection

This year for Spring Summer season, KATE Cosmetics launched a whole new range of makeup.
miwitch.com
Photo taken & edited by miwitch

The new products include foundation and eyeshadow palettes.
Photo taken and edited by miwitch

 And other base & point makeup as well.

Kate cosmetics taken during the Kate SS2013 event.
Photo taken & edit by miwitch


CATCH THE GOLD RUSH WITH KATE COSMETICS 2013 SPRING SUMMER COLLECTION
Mesmerize the world with shiny high-impact eyes and flawless skin.

SINGAPORE, MARCH 2013 – From the trend-setting Japanese cosmetics brand, KATE introduces
its highly anticipated magical Spring Summer Collection that it’s perfectly in tune with the best looks of the season. Stepping away from the cool hues of last season, the KATE 2013 Spring Summer Collection embraces the shiny, high impact makeup created by combining various shades with gold for a glamorous sophisticated look that takes every girl from day to night.
Click to view Kate TV CM
 



Goldish Eyes
Gold is the new black this season.
Introducing KATE Goldish Eyes, the eyeshadow quad series featuring Colored Gold and Shiny Gold shades for captivating eyes.
The Colored Gold is created by combining a regular shade with Nuance Gold Pearl- bright pearl powder with a hint of gold to add lustre. The Shiny Gold meanwhile is the result of the use of real gold pearl – a pure gold pearl powder.


Goldish Eyes available in four colors:
GD-1

PK-1
 BU-1
 WT-1


Other new eyeshadow product also include:
Shiny Eyes (GN-2)
The latest addition to KATE Shiny Eyes, a jewel-inspired three-shade eye shadow palette features an apple green glittering shade formulated with ‘Gloss Jewelry Pearl’ that produces a highly lustrous and transparent shine, and a rose red and chocolate brown shades by the sides that are formulated with a special ‘Black Star Pearl’ that coats deep colour pigments with shine.


Shiny Jelly Eyes
Make a statement with KATE Shiny Jelly Eyes. Featuring a silky-smooth gel formula that contains metallic shimmers, the KATE Metallic Jelly Eyes glides on your eyelids for an impactful shine without tugging and pulling on the delicate eye area.

Available in 2 colors:
Metallic Black

Metallic Gold


Lash Extension Mascara
Say Sayonara to Fake Lashes with the waterproof KATE Lash Extension Mascara! Formulated with super long triangular extension 5mm-long fibers that adhere easily to lashes and a wax formula to maintain curl, doll-like lashes can be achieved in a snap. Plus, its unique lengthening and lifting brush firmly catches lashes, mascara fluid and fibres, and pushes up the eyelash base for ultra-long lashes.
Available in Black only


Gel Eyeliner N
Make your eyes pop by lining your eyes with KATE Gel Eyeliner N. With a fade-resistant formula that runs smoothly over the skin, create sharp lines that are impervious to sweat and moisture all day long.
Brush included.

Available in 2 colors:
BK-1 Glow Black

 BK-4 Matte Black (New Colour)

Left: Glow Black BK-1, a lustrous and intense black
Right: Matte Black BK-4, smoky black with minimal luster


Slim Gel Pencil
Uniquely designed for beginners, the KATE Slim Gel Pencil is a soft gel liner in a convenient pencil form to create fine lines easily, especially when its diameter is just 2mm. The gel pencil is highly waterproof due to a high amount of water-repelling pigments. Each twist releases just 0.07mm
of the non-retractable pencil so as to minimise wastage. What’s more, the generous amount of pigments, including lustrous black pearl in shade BK-1, adhere effectively to skin for intense color.

Available in BK-1 Deep Black and BR-1 Natural Brown


Shiny Eyelid Liner
Achieve full- and radiant-looking lower eyelids (also known as the puppy eyes look) with KATE Shiny Eyelid Liner! The gel formula comes with a fine brush for easy adjustment and to deposit just the right amount of fluid. To use, simply draw a line from the bottom inner eyelid and extend it towards the centre.

Available in PK-1 Soft Pink (for strongly contoured lower eyelids) and BE-1 Smooth Beige (for naturally full lower eyelids)


Eyebrow Color N
Achieve thick and natural eyebrows with KATE Eyebrow Color N, an eyebrow mascara with that matches your skin tone. Another perk of this product – it can also help match post-dye hair color.
New Shades: BE-1 and BR-1

BE-1 Light Beige (New), BR-1 Brown (New), LB-1 Natural Light Brown and LB-2 Yellowish Light Brown


Concealing Cover Powder Foundation
Get ready for KATE’s latest powder foundation packed with pure transparent powder and shimmers that reduces pore visibility for incredibly smooth and flawless skin without any cakey powdery finish. Titanium oxide particles are sized optimally to cover redness and even out skin tone. What’s more, the KATE Concealing Powder Foundation comes with SPF20 PA+++* to protect skin from harmful UV rays. Last but not least, a water-repellent coating makes the foundation last longer.
Foundation Case sold separately.

 

 Available in six shades:
*Shade OC-G comes with SPF 15 PA++; Shade BR-C comes with SPF 20 PA++

The 6 shades in swatches:

OC-B to OC-G is natural beige tone. BR-C is brightening tone. BE-C is yellow tone. 
Read more @ my instagram post here & here.


Brightening Makeup Base
Reduce the visibility of your pores with KATE Brightening Makeup Base which doubles up as a highlighter. This latest addition to KATE’s base makeup makes your skin look smoother while illuminating it for a fresh dewy result.
 Available in Light Beige only


Complimentary from Kate Cosmetics:
- Brightening Makeup Base
- Slim Gel Pencil in Glow Black
- Lash Extension Mascara
- Shiny Eyelid Liner in PK-1
- Foundation Case
- Concealing Cover Powder Foundation in BE-C
- Goldish Eyes in WT-1
 I'll put up a LOTD and review once I'd used them! ^_^



About Kate Cosmetics
Kate Cosmetics is one of the leading brands under the established Kanebo Cosmetics Group in Japan. Hip and adventurous with attitude to boot, Kate Cosmetics is a trend-setting cosmetics brand that provides stylish beauty lovers with a full range of makeup and tools to live life with their best face forward always.

About Kanebo Cosmetics
Established in Japan as a textile company, Kanebo diversified into the Cosmetics business in 1937, and today offers a wide variety of beauty brands targeting different market segments. These include brand names like Impress, Kate, Lunasol, Blanchir Superior and more. Kanebo Cosmetics has also ventured its business internationally across 53 countries, including America, Europe, Singapore, Hong Kong and more. With its very own research facilities and advanced inhouse production systems, the Kanebo Cosmetic continuously launch products attuned to the latest trends by applying new cosmetic technologies. In January 2006, Kanebo Cosmetics embarked on a new chapter as a member of the Kao Group. This affiliation and the support of the group brings the company fresh opportunities to serve customers in Japan and the rest of the world.


Price
Goldish Eyes - SGD$27
Shiny Jelly Eyes - SGD$17
Shiny Eyes - SGD$23.50
Lash Extension Mascara - SGD$25.50
Gel Eyeliner N - SGD$25.50
Slim Gel Pencil - SGD$20.50
Shiny Eyelid Liner - SGD$20.50
Eyebrow Color N - SGD$14.50
Concealing Cover Powder Foundation - SGD$34
Foundation Case - SGD$14.50
Brightening Makeup Base - SGD$20.50

Where to buy?
KATE Spring/Summer 2013 Collection will be available from May 2013 at:
Selected BHG, Guardian Pharmacy, OG, John Little, Metro, Nishino Pharmacy, Sasa Cosmetics and Watsons.

Website


Till then! Cheers! (●♡●)

Products name written and coloured in cyan are sponsored by Kanebo Kate Cosmetics Singapore to me for trial & review only. I am not affiliated to Kanebo Kate Cosmetics Singapore or its company. Pictures (non-watermarked) are extracted from press release and Kanebo Kate Sg website. Photos (watermarked) are taken by me. All photos & swatches are true.
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