Monday, February 18, 2013

Launch & Review: pureDKNY A Drop of Rose Eau De Parfum

Weeks ago, pureDKNY collection introduces the new scent for women, pureDKNY a drop of rose.
The launch of this new collection was held at Parco Caffe 10 Raeburn Park, a little cafe at a quiet cul-de-sac, its an absolute wonderful place which fits the theme.


Event
pureDKNY display

Mother and Child Project handicraft display

The private room reserved for the event has natural sunlight shining through its glass rooftop. Everything in this room looks bright and pretty. It has air-con plus ceiling fan, its very cooling sitting in there, at some point cold too.(Because of the fan. lolx~) It's a very good place for families, friends or even office colleagues to have their gatherings in this room.


Roses, roses, roses. Its really beautiful! Everything is in sweet pink~


pureDKNY A drop of rose collection display

Here's pureDKNY A Drop of Rose in 50ml & 100ml, pure DKNY Body Wash 200ml.


pureDKNY A Drop of Rose
a drop of rose, a drop of good will.
The pureDKNY collection introduces the new scent for women, pureDKNY a drop of rose. there are many flowers but the rose stands alone; elegant, timeless and authentic. pureDKNY a drop of rose is made with naturally derived rose from turkey. soft and sensually romantic, one flower, one love, one scent.

Watch this video to learn how pureDKNY A Drop of Rose fragrance comes about.


The rich soil, rain and sunshine of the Isparta valley in Turkey give way to the perfect rose. It is in this place that the story of pureDKNY a Drop of Rose is born. See the story unfold.
Click here to view pureDKNY A Drop of Rose photo album.

pureDKNY partners with a local social enterprise, Mother and Child Project™, which seeks to empower disadvantaged women in Singapore so they can be equipped with a skill to work from home, have the time and capacity to take care of their children and ultimately, be self-sufficient.


Mother and Child Project ™
Mother and Child Project™ is a social enterprise run by Singapore Anglican Community Services (SACS) and seed funded by ComCare Enterprise Fund. This enterprise was birthed to empower the disadvantaged women in Singapore so they can be equipped with a skill to work from home, have the time and capacity to take care of their children and ultimately, be self-sufficient.
Mother and Child Project ™ products are all handcrafted and made in Singapore.
Ms Falicia Tan, a Social Enterprise Manager of Singapore Anglican Community Services giving us an introduction of the Mother & Child Project.

Next, we were taught how to make a heart shape cushion keychain. Though I'm used to sewing fabrics and stuffs with my own hands (thanks to my hobby-cosplay), I'm still not used to sewing a blind stitch. A crooked closure at the side of the heart can be seen cos my blind stitch is really... not so blind. hahhax~ (^▽^") Then we sprayed the fragrance onto the heart to make it a scented keychain. Its a very cute keychain which I now often sprayed it with pureDKNY A drop of rose and keep it in my bag so everytime I opens up my bag, I can smell roses~



The products that I received from the event are:
- pureDKNY A Drop of Rose EDP 100ml
- pureDKNY Canvas Hobo bag


pureDKNY A Drop of Rose Review
The packaging clearly states the manufacturing date of the product.

Ingredients

A clean, sleek & simple water drop shaped glass bottle with the word pureDKNY printed on one side.

The wording's in pale pink & its cap is coated in matte metallic pink to signify that this is the pureDKNY A Drop of Rose EDP and to differentiate itself from the Vanilla and Verbena fragrances.

Upon the first few spray, I can clearly smell the perfect rose scent. It brought my mind to the Rose Garden which I once visited in Japan, less the pungency & soil scent. (lolx~) If you ever holds a bunch of roses in your hands, try smelling them deeply. You can get almost the similar scent from this bottle of perfume too except that I feel the real roses smelled a tiny bit more sharp, crisp and 'rotten'. But of course, roses have already started rotting by the time you hold them in your hands. (Unless you grow your own roses)
With the pureDKNY A Drop of Rose perfume, I can always smell fresh roses at anytime.
The perfume when used on my body smells slightly sweet, romantic, warm yet calming, it really makes me feel like I just toured the Rose Garden under the morning sun and that scent, lingered on my body.
When I used the perfume, it stayed on me the whole day. It even stayed on my clothes till the next day. Not that I didn't bath, the rose scent actually came from the clothes (sprayed with perfume) in the laundry basket. Lolx~ (^o^") The perfume on my wrists fades away when I wash my hands, however the rest still lingers on other parts of my body, just less heavy at the end of the day.
I usually like having more than 5 pumps on my body (quiet alot yah? ^,^"). 2-4 times on my wrists/arms and 2 times on my legs/pants and lastly 1 spray on my hair. I never tried spraying body spray on my hair except for hair fragrances last time.
I started doing it because an image from "We got married" (A korean variety show) showing a celebrity couple spraying perfume on their head was stuck in my brain, just becos Na mentioned it to me and we all thought it was funny when the couple started doing silly things like *cupping hand over the head and quickly cupping over nose* trying to catch the scent. And yah, that is why now I spray on my head too. lolx~
I always liked rose scents and love it more if it smells pure and subtle. pureDKNY A Drop of Rose doesn't mix with other scents, it smells like pure sweet rose to me.


Buy pureDKNY & support Mother and Child Project™
In the spirit of empowering women in Singapore, pureDKNY has purchased handicrafts made by these women from Mother and Child Project™.
With compliments of pureDKNY, you will receive a free artisanal handicraft with every purchase of pureDKNY a drop of rose.
Visit pureDKNY’s event at Robinsons Raffles City Water Court from 20 – 26 Feb and be part of this good cause.

Price
pureDKNY A Drop of Rose EDP 50ml SGD$96
pureDKNY A Drop of Rose EDP 100ml SGD$132
pureDKNY A Drop of Rose Body Wash 200ml SGD$43

Where to buy?
Available at all major department stores

Websites
pureDKNY
DKYN Fragrances FB
Mother and Child Project


Till then! Cheers! (●♡●)

Products name written and coloured in cyan are sponsored by Estée Lauder Cosmetics Pte Ltd to me for trial & review only. I am not affiliated to the company. All photos are taken by me unless stated. All photos & swatches are true. Certain images are from Press Release.
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